Cannes, France · 1967
Cannes
Beach Club
Striped parasols, cane loungers, a car that never gets above third gear. The Cannes world is the Riviera at its most photographed — and its most unhurried.
The story
The slow lane along La Croisette
Where the afternoon is the event
Cannes hosts the world's premieres, but its real programme runs every day at four: the beach clubs fill, the light goes soft, and the road along the water slows to a promenade.
The Beach Club pieces keep the palette of that hour — powder blues, soft creams, a stripe borrowed from the parasols — printed lightly, worn lighter.
Inside the world sits the Beach Road capsule: pieces drawn from the drive itself, the slow lane with the top down, La Croisette unrolling like a film.
Inside this world
Capsules
Cannes Beach Road
The slow lane along La Croisette — top down, never above third gear.
Collection details
Cannes — Beach Club
- Palette
- Powder Blue · Soft Cream · Parasol Stripe · Champagne
- Motif
- Parasol stripes, promenade road lines, club marks
- Fabric
- Premium combed cotton, 200 gsm
- Drop
- Next Drop — October 2026
Access
Limited drops, club priority
Pieces from this world are produced in numbered, limited runs and released in drops. GALLON CLUB members may receive priority access when a drop opens.
Continue
